Harilela Hotels to Debut The Hari Singapore in Spring 2027

Harilela Hotels is expanding The Hari brand beyond Europe and Asia with a third flagship property opening in Singapore in spring 2027. The company will transform the Holiday Inn Singapore Orchard City Centre into a 326-bedroom luxury hotel, joining existing locations in London and Hong Kong.

The Singapore property will feature a rooftop pool, executive lounge, dining and wellness facilities, and maintain the brand's signature rotating artwork collection. Designer Tara Bernerd, who directed interiors for both prior Hari locations, will oversee the Singapore design. The approach emphasizes contemporary elegance paired with local cultural character, creating what the brand describes as layered interiors balancing sophistication with approachability.

Dr. Aron Harilela, founder of the brand, framed the expansion as central to the company's strategy. "This hotel, like our sister properties in Belgravia and Wan Chai, will embody relaxed elegance punctuated by eccentricity, wit, culture and genuine heartfelt hospitality," he said in a statement. "Singapore is key to our ambition to evolve The Hari in major international destinations."

The Harilela Group, established in 1959 and still wholly owned by the Harilela family, operates 15 properties across Hong Kong, China, Asia, Europe, and the US through Harilela Hotels. The Hari London opened in August 2016, followed by The Hari Hong Kong in December 2020. The Singapore opening marks the brand's first expansion outside those two markets.

The move positions Harilela Hotels to test the luxury independent hotel concept in a major Southeast Asian market, where upscale hospitality brands have increasingly sought to establish designer-led, culture-focused properties as differentiation from larger chains. The company's emphasis on design authorship and local positioning suggests a strategy focused on boutique positioning rather than volume scaling.